gaze is a creative studio that brings creative ideas to life.

We're a Brisbane-based creative studio focused on helping brands stand out. From branding and packaging to websites and digital ads, we combine thoughtful design with clear strategy to create work that connects.

GAZE is led by Rochelle Tyson, an accomplished creative with a wealth of industry experience spanning nearly ten years. She is a seasoned professional in the world of design. Throughout her career, she's become known for her creativity and natural aptitude for organisation. She enjoys the process of translating concepts into reality, while embracing the challenge of pushing boundaries to create visually compelling work that connects with audiences.

Rochelle's multidisciplinary nature is her greatest strength, enabling her to engage in various aspects of design, business and marketing strategy. She possesses the agility to seamlessly transition between managing large campaigns and day-to-day ad hoc tasks with equal proficiency and attentiveness.

With a meticulous attention to detail and a deep understanding of market trends, we create unique and tailored solutions that resonate with target audiences. Our collaborative approach ensures that every project is infused with fresh perspectives, enabling us to push boundaries and challenge the norm.

WE DESIGN FOR

THE GAZE DIFFERENCE

PACKAGING GURUS

We know packaging inside and out—from technical specs to industry regulations. With our expertise, you can be confident that your packaging meets every requirement and passes all necessary checks without a hitch. That way, you can focus on your product, knowing the packaging is compliant and looks amazing.

MARKETING DRIVEN

What sets us apart is our marketing-driven approach to design. We don’t just create visually appealing packaging—we craft designs that strategically target the right audience. Every element, from colour choices to typography and layout, is carefully considered to enhance market appeal, engagement, and sales performance.

SPORTS, WELLNESS & BEAUTY

For nearly a decade, we’ve been designing for the sports nutrition, health & wellness, and beauty industries. These markets move fast, and we know exactly how to keep up. Spotting trends, understanding what makes consumers tick, and positioning brands for success. This is our specialty, but we love exploring other fields too.

CREATIVE COLLABORATION

Above all, we excel at translating your vision into a tangible design that speaks volumes. Our 1:1 approach ensures that we deeply understand your brand and objectives, crafting design solutions that capture every element. With GAZE, you’re not just getting a service; you’re getting a collaborative partnership.