BRANDING

Branding establishes a unique identity, builds trust with customers, and differentiates your business in a competitive market, ultimately driving recognition and loyalty. Our Brisbane-based team of designers and brand strategists collaborate closely with you to unearth the distinct essence of your brand, encapsulating its character and ambitions.

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PACKAGE 1

LOGO DESIGN

For businesses needing a professional logo without a full identity system.

4-8 Week Turnaround | From $1,500
INCLUDES
  • Discovery & strategy
  • 1–2 strategic logo concepts*
  • Primary logo design
  • Social media logo variation
  • Horizontal and stacked logo variations (where required)
  • Full colour, black, white and reversed logo versions
  • Up to 5 revision rounds
  • Print and web-ready file package
BEST SUITED TO

New businesses, product launches and small businesses with no existing brand foundations.

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PACKAGE 2

BRAND DESIGN

For businesses ready to establish a complete and cohesive visual identity.

6-12 Week Turnaround | From $3,500
INCLUDES
  • Discovery & strategy
  • 1–3 strategic brand concepts*
  • Primary logo
  • Secondary logo
  • Social media logo variation
  • Submark or monogram
    (where appropriate)
  • Full colour, black, white and reversed logo versions
  • Colour palette development
  • Typography selection
  • Basic supporting graphic elements
  • Brand overview guide (1–2 pages)
  • Up to 10 revision rounds
  • Print and web-ready file package
BEST SUITED TO

Businesses looking to elevate their brand presence and create consistency across touchpoints.

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THINGS TO KNOW

CONCEPT DEVELOPMENT

The number of concepts presented will vary depending on the scope, clarity and requirements of the brief. Where multiple viable strategic directions exist, several concepts may be presented for consideration. In other cases, research may identify a single strongest solution, in which case a more refined and developed direction may be presented at the designer's discretion.

PRICING & SCOPE

Pricing shown is indicative only and intended as a guide. Every project is unique, and final investment may vary depending on the scope, complexity, deliverables and specific requirements of the brief. A tailored proposal will be provided following an initial consultation to ensure the recommended scope aligns with the needs of the project.

client reviews.

SAM & BRAD
Updog
A row of black stars on a white background.
Working with GAZE to design our packaging labels was hands down the best decision we made. Rochelle went above and beyond to make sure the printed designs turned out perfectly and explained things along the way that we hadn't considered (screen printing vs label printing, eyemarks, regulatory additions, the list goes on!). Communication and turnaround times were so fast, the entire project was just a breath of fresh air compared to other service providers we've come across. I'll recommend Gaze to everyone who needs a graphic designer.
MADISON SHERMAN
Lift Brands - Snap Fitness
A row of black stars on a white background.
I've had the absolute pleasure of working with Rochelle, GAZE Creative - I highly recommend her to anyone who needs a talented and trustworthy designer. Rochelle consistently delivers creative projects promptly with great professionalism and clear communication. Working with Rochelle is a delight, her reliability, creativity, and trustworthiness make her an invaluable resource.
SAM & BRAD
Updog
Working with GAZE to design our packaging labels was hands down the best decision we made. Rochelle went above and beyond to make sure the printed designs turned out perfectly and explained things along the way that we hadn't considered (screen printing vs label printing, eyemarks, regulatory additions, the list goes on!). Communication and turnaround times were so fast, the entire project was just a breath of fresh air compared to other service providers we've come across. I'll recommend Gaze to everyone who needs a graphic designer.
MADISON SHERMAN
Lift Brands Asia Pacific
I've had the absolute pleasure of working with Rochelle, GAZE Creative - I highly recommend her to anyone who needs a talented and trustworthy designer. Rochelle consistently delivers creative projects promptly with great professionalism and clear communication. Working with Rochelle is a delight, her reliability, creativity, and trustworthiness make her an invaluable resource.
TIMOTHY GASCHEREAU
Integrity Food Co
Rochelle is much more than a graphic designer; she possesses a complete understanding of marketing and project management. On a daily basis, she leads our team on all matters related to packaging, branding, web design, and more. Since she joined us, our projects have progressed more quickly and the quality has significantly improved.
DYLAN CHADWICK
Deck'd Out Australia
Great all-round service! I had Rochelle as my designer. Providing me with a new logo and website. Awesome design, very quick and responsive. I have and will recommend Rochelle & GAZE in the future!
CHANTELLE MCINTOSH
McIntosh Fitness
Working with Rochelle was so easy, exciting and fun. She created something I honestly didn't even imagine for my business logo. It was the best experience with working with a graphic designer I have had, she's so professional and provides amazing work. I won't go to anyone else.
LYDIA JORDANE
CEO Lycon Cosmetics
I had the pleasure to work with Rochelle Tyson for 5 years as a graphic designer. Rochelle is a very talented designer, she writes copy well and is a pleasure to work with. Always on the job and does things in very good time, with great attention to detail and creativity. She always interpreted my ideas into design, with much better ideas than my brief.
Timothy Gaschereau
Integrity Food Co
A row of black stars on a white background.
Rochelle is much more than a graphic designer; she possesses a complete understanding of marketing and project management. On a daily basis, she leads our team on all matters related to packaging, branding, web design, and more. Since she joined us, our projects have progressed more quickly and the quality has significantly improved.
DYLAN CHADWICK
Deck'd Out Australia
A row of black stars on a white background.
Great all-round service! I had Rochelle as my designer. Providing me with a new logo and website. Awesome design, very quick and responsive. I have and will recommend Rochelle & GAZE in the future!
CHANTELLE MCINTOSH
McIntosh Fitness
A row of black stars on a white background.
Working with Rochelle was so easy, exciting and fun. She created something I honestly didn’t even imagine for my business logo. It was the best experience with working with a graphic designer I have had, she’s so professional and provides amazing work. I won’t go to anyone else.
LYDIA JORDANE
CEO Lycon Cosmetics
A row of black stars on a white background.
I had the pleasure to work with Rochelle Tyson for 5 years as a graphic designer. Rochelle is a very talented designer, she writes copy well and is a pleasure to work with. Always on the job and does things in very good time, with great attention to detail and creativity. She always interpreted my ideas into design, with much better ideas than my brief.

FREQUENTLY ASKED QUESTIONS

  • why do I need a logo?

    A well-designed logo builds trust by validating your professionalism and get's people to stick around. It tells potential clients who you are, what you do, and how that benefits them. It communicates to people with no prior knowledge or experience with your business that you do great work.


    A unique website experience nurtures loyalty and trust. Drives consistency, which in turn promotes familiarity and trust among your target customers.

  • what formats will I receive my logo in?

    You will recieve your logo in formats compatible with both print and web applications. We supply the following file formats:

    • PDF
    • EPS
    • PNG

    If you require your logo in a different format to the above, please let us know and we can send this to you.

  • what if I already made a logo in Canva?

    The logo is in most cases the singular and most important visual identifier for a brand. It is crucial for this signifier to be custom, unique, clear and appealing. To achieve all these things, much time and thought needs to go into the creation of a logo.


    While Canva is a powerful resource, it should not be relied upon to develop something as important as a logo. Your logo will be at the forefront of your brand at all times and should effectively communicate everything consumers need to know about your brand in an instant. If your brand logo is not adequately representing your brand or looks similar to another existing brand, this can be harmful to business and reputation. First impressions matter and it only takes about 0.05 seconds for people to form an opinion about your brand.